Textiles and the AMERICAN DREAM
July 4th is celebrated as the birth of American independence, with festivities from fireworks, parades, concerts, family gatherings and barbecues. With the hustle of our daily lives, we sometimes forget to step back and think about how far we have come. Here at Royal Carolina we cannot help but to stop and reflect on the opportunities we’ve had. Being a small family owned business in the textile industry, we understand challenges, obstacles, and sacrifice, however, we have persevered with quality service and personal care. What does that mean exactly: quality service and personal care?
For us it starts with the Euforbia family. Felix A. Euforbia started Royal Carolina in 1971. He created his own American dream. Within the past 45 years, Royal Carolina has provided employment for many men, women, and families. We have stayed true to Felix’s dream but also have adapted to the changes within the industry. We still use machines Felix created but we have added others to offer more services. Our core has remained the same but recently we created a new look by updating our logo. We now use digital marketing, social media, videos and website postings to reach a broader audience. To succeed, we know it is important to stay relevant.
In America, we have freedom. We have the freedom to start with nothing but a dream and with hard work, make that dream come true. We have the freedom to stay true to our beliefs yet grow and expand. We have the freedom to love what we do and love the work we create. We have the freedom to create relationships with our customers and focus on what is best for everyone involved. This is what we mean by quality service and personal care. We bring knowledge, experience, and the desire to make a difference in the lives of all of those we meet.
Royal Carolina is thankful for this freedom. We will be celebrating this day with our friends and families thinking of our American dreams past, present, and future.